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Advanced Search Results For "Fugate, Douglas"

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 "Fugate, Douglas"
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Publication Type: Academic Journal

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Women in Professional Selling: A Human Resource Management Perspective.

Publication Type: Academic Journal

Source(s): Journal of Personal Selling & Sales Management. Nov88, Vol. 8 Issue 3, p33. 9p.

Abstract: This article focuses on women in professional selling. The intent of this article is to provide a managerial focus on the entry and performance of women in professional sales positions and relate it to their success in the future. The original impetus ...

Using Trust-Transference As A Persuasion Technique: An Empirical Field Investigation.

Publication Type: Academic Journal

Source(s): Journal of Personal Selling & Sales Management. Aug88, Vol. 8 Issue 2, p1. 7p.

Abstract: The objective of any persuasive selling effort is to increase the probability that the client will engage in a desired behavior at some time in the future. Without persuasion, salespeople lose control of the sales presentation and must rely on the init...

AN EMPIRICAL INVESTIGATION INTO THE ADVERTISING OF LEGAL SERVICES.

Publication Type: Academic Journal

Source(s): Journal of Advertising Research. Oct/Nov91, Vol. 31 Issue 5, p51-60. 10p. 3 Black and White Photographs, 6 Charts.

Abstract: This article presents a study that investigated the advertising of legal services. It was learned that advertising for most licensed occupations and professions in the U.S. has been restricted by regulations or strict codes of professional conduct. How...

The New Service Development Process: An Assessment.

Publication Type: Book

Source(s): Proceedings of the 1992 Academy of Marketing Science (AMS) Annual Conference (9783319132471); 2015, p454-459, 6p

Selected dimensions of service gender: a study of perceptions of Generation Y.

Publication Type: Academic Journal

Source(s): Journal of Services Marketing; 2015, Vol. 29 Issue 4, p293-301, 9p

Abstract: Copyright of Journal of Services Marketing is the property of Emerald Publishing Limited and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users ma...

Using “Best Practices” to Construct a Pro Forma Marketing Plan for Early Childhood Intervention Services.

Publication Type: Academic Journal

Source(s): Journal of Nonprofit & Public Sector Marketing; Aug1998, Vol. 6 Issue 1, p83-96, 14p

Abstract: Copyright of Journal of Nonprofit & Public Sector Marketing is the property of Taylor & Francis Ltd and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. Howeve...

POST PURCHASE BEHAVIORAL INTENTIONS: AN EMPIRICAL STUDY OF DISSATISFIED RETAIL CONSUMERS IN MEXICO.

Publication Type: Academic Journal

Source(s): Journal of Consumer Satisfaction, Dissatisfaction & Complaining Behavior. 2004, Vol. 17, p152-170. 19p. 13 Charts.

Abstract: Studies post-purchase satisfaction, dissatisfaction and complaining behavior among Mexican consumers. Determinants and antecedents of consumer complaint behavior; Consumer complaining behavior responses they were likely to pursue on a five point scale;...

Product gender perceptions and antecedents of product gender congruence.

Publication Type: Academic Journal

Source(s): Journal of Consumer Marketing; 2010, Vol. 27 Issue 3, p251-261, 11p, 1 Diagram, 4 Charts

Abstract: Copyright of Journal of Consumer Marketing is the property of Emerald Publishing Limited and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users ma...

Channel Design for Early Intervention Services: Is There a Role for Brokers?

Publication Type: Academic Journal

Source(s): Journal of Nonprofit & Public Sector Marketing. 2000, Vol. 7 Issue 4, p3. 13p.

Abstract: Discusses the role of brokers in negotiating exchanges between buyers and sellers of early intervention services for children with disabilities. Law on early intervention services; Description of referral brokers; Conditions that gave rise to brokers ...

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