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Advanced Search Results For "COLLABORATIVE consumption"

1 - 10 of 897 results for
 "COLLABORATIVE consumption"
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How Consumer Orchestration Work Creates Value in the Sharing Economy.

Publication Type: Academic Journal

Source(s): Journal of Marketing. Mar2022, Vol. 86 Issue 2, p29-47. 19p. 1 Diagram, 3 Charts.

Abstract: Sharing economy platforms have become increasingly popular, but many platforms do not create all the value that is possible because consumers face challenges while cocreating their experiences. The authors situate the origin of these challenges in the ...

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Segmentation of collaborative consumption consumers: Social identity theory perspective.

Publication Type: Academic Journal

Source(s): International Journal of Consumer Studies. Nov2022, Vol. 46 Issue 6, p2445-2465. 21p. 5 Charts, 1 Graph.

Abstract: The aim of this study is to show how consumers' pursuit of social identity drives collaborative consumption. A survey conducted among active participants in various forms of collaborative consumption found four types of users with clearly distinguishab...

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La consommation collaborative dans l'espace socio-numérique africain : une recherche exploratoire dans les groupes WhatsApp au Bénin.

Publication Type: Academic Journal

Source(s): Management international / International Management / Gestiòn Internacional. 2022, Vol. 26 Issue 3, p176-192. 17p.

Abstract: L'objectif de la présente recherche est de comprendre les mécanismes de transformation des groupes WhatsApp en des espaces socio-numériques propices à la consommation collaborative en contexte béninois. Les données collectées par approche qualitative o...

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Navigating Shared Consumption Experiences: Clarity About a Partner's Interests Increases Enjoyment.

Publication Type: Academic Journal

Source(s): Journal of Marketing Research (JMR). Jun2021, Vol. 58 Issue 3, p439-455. 17p. 2 Graphs.

Abstract: Consumers frequently engage in activities with others, such as visiting an art gallery with a friend or going to a sports match with a family member, and they tend to assume that sharing experiences with another person will make these activities more e...

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DETERMINANTS OF PARTICIPATION IN COLLABORATIVE FASHION CONSUMPTION – PROVIDER PERSPECTIVES.

Publication Type: Academic Journal

Source(s): Scientific Papers of Silesian University of Technology. Organization & Management / Zeszyty Naukowe Politechniki Slaskiej. Seria Organizacji i Zarzadzanie. 2022, Issue 158, p413-442. 30p.

Abstract: Purpose: The development of digital technology is one of the most important factors driving changes in consumer behavior in the 21st century. Today, the sharing economy covers more and more areas of consumers' daily lives. Using online apps to exchange...

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Predicting collaborative consumption behaviour: a meta-analytic path analysis on the theory of planned behaviour.

Publication Type: Academic Journal

Source(s): European Journal of Marketing. 2022, Vol. 56 Issue 4, p968-1013. 46p.

Abstract: Purpose: Collaborative consumption (CC), a unique business model, provides several monetary and non-monetary benefits to customers. Several adapted theory of planned behaviour (TPB)-based models were developed and tested to understand this consumption ...

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Adoption of collaborative consumption as sustainable social innovation: Sociability and novelty seeking perspective.

Publication Type: Academic Journal

Source(s): Journal of Business Research. May2022, Vol. 144, p163-179. 17p.

Abstract: This study focuses on consumer cognitive factors as drivers of collaborative consumption (CC). It enriches the understanding of these drivers, in particular by conceptualizing CC as a social innovation that is adopted by consumers mainly due to their p...

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Where Do You Want to Go for Dinner? A Preference Expression Asymmetry in Joint Consumption.

Publication Type: Academic Journal

Source(s): Journal of Marketing Research (JMR). Dec2020, Vol. 57 Issue 6, p1037-1054. 18p. 2 Diagrams, 1 Chart, 1 Graph.

Abstract: This research introduces a framework wherein consumers take on "requestor" or "responder" roles in making joint consumption decisions. The authors document a robust preference expression asymmetry wherein "requestors" soliciting others' consumption pre...

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Examining the Viability of Organization-Sponsored Sharing Platforms.

Publication Type: Academic Journal

Source(s): Journal of the Association for Information Systems. 2022, Vol. 23 Issue 4, p889-912. 24p.

Abstract: Organization-sponsored sharing platforms represent the sharing economy ideal because they facilitate the peer-to-peer exchange of goods and services among members of an established community. By embedding sharing within an organization, this platform c...

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Collaborative consumption: An investigation into the secondary sneaker market.

Publication Type: Academic Journal

Source(s): International Journal of Consumer Studies. May2022, Vol. 46 Issue 3, p763-780. 18p. 2 Diagrams, 4 Charts.

Abstract: The secondary sneaker market is rather unique in that unlike items in other resale fashion categories (e.g., clothing), sneakers often resell for more than their original retail price. This market has risen to dizzying heights fueled by social media an...

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