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Advanced Search Results For "CRM"

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Efficiency of customer loyalty programmes in the food retail industry

Publication Type: Academic Journal

Source(s): Journal of New Economy, Vol 23, Iss 4, Pp 121-136 (2023)

Abstract: Increasing the efficiency of communications with customers maintains the economic development and growth in the services and food retail industry. One way to succeed in this objective is introducing digital technologies for interaction with clientele. ...

Reporter gene assays and chromatin-level assays define substantially non-overlapping sets of enhancer sequences

Publication Type: Academic Journal

Source(s): BMC Genomics, Vol 24, Iss 1, Pp 1-9 (2023)

Abstract: Abstract Background Transcriptional enhancers are essential for gene regulation, but how these regulatory elements are best defined remains a significant unresolved question. Traditional definitions rely on activity-based criteria such as reporter gene...

RePIM in LOD: semantic technologies to manage, preserve, and disseminate knowledge about Italian secular music and lyric poetry from the 16th-17th centuries

Publication Type: Academic Journal

Source(s): Umanistica Digitale, Iss 14, Pp 71-90 (2023)

Abstract: The PIM in LOD project aimed to publish the "Repertorio della Poesia Italiana in Musica, 1500-1700" (RePIM) as Linked Open Data (LOD) dataset. For the extent and detail of its contents, RePIM is a reference archive for research on Italian secular music...

Plumbing leakage detection system with water level detector controlled by programmable logic controller type Omron CPM2A

Publication Type: Academic Journal

Source(s): Journal of Mechatronics, Electrical Power, and Vehicular Technology, Vol 13, Iss 2, Pp 137-146 (2022)

Abstract: There is a chance of leakage in the plumbing caused by water pressure in the pipes, improper installation of pipe connections, or external influences, such as earthquakes. Plumbing leakage that is detected too late can cause damage to other systems. It...

Insights into wettability alteration during low-salinity water flooding by capacitance-resistance model

Publication Type: Academic Journal

Source(s): Petroleum Research, Vol 7, Iss 4, Pp 500-510 (2022)

Abstract: The capacitance-resistance model (CRM) has been widely implemented to model and optimise waterflooding and enhanced oil recovery (EOR) techniques. However, there is a gap in the application of CRM to analyse physical phenomena in porous media as well a...

The Effect of Service Quality, Banking Digitalization, and Customer Relationship Management (CRM) on Customer Loyalty

Publication Type: Academic Journal

Source(s): Jurnal Maksipreneur: Manajemen, Koperasi, dan Entrepreneurship, Vol 12, Iss 1, Pp 303-315 (2022)

Abstract: Customer loyalty is an essential part of the sustainability of the banking system. Every bank has to maintain that value in some way. However, changes in banking activity due to the COVID-19 pandemic are considered to have an impact on customer loyalty...


Publication Type: Academic Journal

Source(s): Business Excellence and Management, Vol 12, Iss 4, Pp 31-49 (2022)

Abstract: The purpose of this paper is to establish whether customers from small, medium and large business-banking segments – who have been exposed to different customer relationship management (CRM) processes – experienced varying levels of customer satisfacti...

Hyper-Personalization as a Customer Relationship Management Tool in a SMART Organization

Publication Type: Academic Journal

Source(s): Problemy Zarządzania, Vol 2022, Iss 3 (97), Pp 95-108 (2022)


Abstract: Purpose: The article subject concerns the research problem of the role of hyper-personalization in the evolution of the company’s relationship with customers. The article aims to identify the potential of hyper-personalization as a CRM tool in a smart ...

Does CRM Technology Help in Achieving Sustainable Competitive Advantage?

Publication Type: Academic Journal

Source(s): Problemy Zarządzania, Vol 2022, Iss 3 (97), Pp 127-147 (2022)

Abstract: Purpose: To validate the impact of Customer Relationship Management (CRM) technologies on stable competitive advantage of companies. Confronting the existing ambiguous research. Design/methodology/approach: In step one, 757 publications were verifie...

Differentiated Customer Relationship Management – A Tool for Increasing Enterprise Competitiveness

Publication Type: Academic Journal

Source(s): Management Systems in Production Engineering, Vol 30, Iss 2, Pp 163-171 (2022)

Abstract: The paper focuses on Customer Relationship Management (CRM), based on latest national and international studies of the subject. The goal of the paper is to identify how the selected companies that operate in Slovakia understand the concept of CRM and t...