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Advanced Search Results For "ELECTRONIC commerce"

1 - 10 of 204,542 results for
 "ELECTRONIC commerce"
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E-Commerce Influencers in China: Dual-Route Model on Likes, Shares, and Sales.

Publication Type:Academic Journal

Source(s):Journal of Advertising. Aug/Sep2022, Vol. 51 Issue 4, p486-501. 16p. 1 Diagram, 3 Charts, 10 Graphs.

Abstract:This study investigates behavioral routes deployed by e-commerce influencers in product promotion in China. By analyzing videos posted on Douyin (China's version of TikTok), it posits that the stature of the influencer and the reception of the content ...

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Extremity Bias in Online Reviews: The Role of Attrition.

Publication Type:Academic Journal

Source(s):Journal of Marketing Research (JMR). Aug2022, Vol. 59 Issue 4, p675-695. 21p. 7 Charts, 1 Graph.

Abstract:In a range of studies across platforms, researchers have shown that online ratings are characterized by distributions with disproportionately heavy tails. The authors of this study focus on understanding the underlying process that yields such "J-shape...

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Improvement of Business Analysis Method of E-Commerce System from the Perspective of Intelligent Recommendation System.

Publication Type:Academic Journal

Source(s):Advances in Multimedia. 7/14/2022, p1-13. 13p.

Abstract:In recent years, with the continuous development of the country's Internet platforms, China has gradually entered the e-commerce era of national online shopping, and more and more e-commerce platforms and stores have adopted intelligent recommendation ...

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When E-Commerce Personalization Systems Show and Tell: Investigating the Relative Persuasive Appeal of Content-Based versus Collaborative Filtering.

Publication Type:Academic Journal

Source(s):Journal of Advertising. Apr/May2022, Vol. 51 Issue 2, p256-267. 12p. 2 Color Photographs, 3 Charts, 1 Graph.

Abstract:In the e-commerce context, are we persuaded more by a product recommendation that matches our preferences (content filtering) or by one that is endorsed by others like us (collaborative filtering)? We addressed this question by conceptualizing these tw...

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Robotic mobile fulfillment systems: a mathematical modelling framework for e-commerce applications.

Publication Type:Academic Journal

Source(s):International Journal of Production Research. Jun2022, Vol. 60 Issue 11, p3589-3605. 17p. 3 Diagrams, 1 Chart.

Abstract:Robotic Mobile Fulfillment Systems (RMFSs) are a recent type of automated warehouse deployed in e-commerce. In this parts-to-picker system, a fleet of small robots is tasked with retrieving and storing shelves of items in the warehouse. Due to the natu...

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The Effect of Utilizing Business Model Canvas on the Satisfaction of Operating Electronic Business.

Publication Type:Academic Journal

Source(s):Complexity. 9/1/2022, p1-10. 10p.

Abstract:The Business Model Canvas (BMC) is a strategic model for developing business organizations' roadmap toward achieving their goals. While several organizations utilize the Business Model Canvas (BMC) to establish and operate their businesses well, the ut...

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Application of BP Neural Network in Matching Algorithm of Network E-Commerce Platform.

Publication Type:Academic Journal

Source(s):Journal of Sensors. 8/26/2022, p1-8. 8p.

Abstract:In order to solve the matching algorithm problem of network e-commerce platform, a method of applying BP neural network in the network e-commerce platform matching algorithm is proposed. First of all, combined with the actual situation of the platform,...

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Application of Capital Asset Pricing Model Based on BP Neural Network in E-commerce Financing.

Publication Type:Academic Journal

Source(s):Computational Intelligence & Neuroscience. 8/22/2022, p1-10. 10p.

Abstract:The study explores the risks and benefits of investors in e-commerce financing under the background of "double carbon" to maximize investors' interests and reduce investment losses. The Back Propagation Neural Network (BPNN) algorithm model of e-commer...

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Study on Cold Chain Logistics Operation and Risk Control of Fresh e-Commerce Products.

Publication Type:Academic Journal

Source(s):Advances in Multimedia. 8/5/2022, p1-11. 11p.

Abstract:With the rapid development of the Internet, my country's e-commerce market has been very active in recent years, and the number of e-commerce platforms and the volume of product transactions have achieved rapid development. However, through the investi...

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XGBoost-Based E-Commerce Customer Loss Prediction.

Publication Type:Academic Journal

Source(s):Computational Intelligence & Neuroscience. 7/31/2022, p1-10. 10p.

Abstract:In recent years, with the rapid development of mobile Internet, more and more industries have begun to adopt mobile Internet technology, provide diversified wireless services, and further expand user activity scenarios. The core of reducing customer lo...

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