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Advanced Search Results For "Finance"

1 - 10 of 8 results for
 "Finance"
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A MODULE APPROACH: EXPANDING FINANCIAL ACUMEN THROUGH INTEGRATION IN AN UNDERGRADUATE SALES PROGRAM.

Publication Type:Conference

Source(s):Marketing Management Association Annual Conference Proceedings. Spring2014, p80-86. 7p. 5 Charts.

Abstract:The purpose of this paper is to present a way to blend additional financial acumen within the sales curriculum. The sales professional today is required to have a strong understanding of the financials of their organization, as well as their customer's...

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SERVICE LEARNING AND COMMUNITY PARTNERS IN THE FINANCE.

Publication Type:Conference

Source(s):Marketing Management Association Annual Conference Proceedings. 2010, p91-92. 2p.

Abstract:A conference which explores how the finance discipline has been integrated in service learning research is presented. The research particularly looked into Spalding University's School of Business which was given a specific charge to determine how to i...

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CORPORATE FINANCE: THEORY VERSUS PRACTICE.

Publication Type:Conference

Source(s):Marketing Management Association Annual Conference Proceedings. 2002, p1-1. 1p.

Abstract:Focuses on the issue concerning the scope of instructional materials use in corporate finance classes, which is very different from the skills needed by financial officers. Importance of teaching students to think in terms of investment programs over ...

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ARBITRARY COHERENCE AND IMAGE PERCEPTION IN A NATIONAL SAMPLE.

Publication Type:Conference

Source(s):Marketing Management Association Annual Conference Proceedings. Spring2018, p88-89. 2p.

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NAVIGATING THE PROMOTION AND TENURE PROCESS.

Publication Type:Conference

Source(s):Marketing Management Association Annual Conference Proceedings. Fall2018, p196-197. 2p.

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KNOWLEDGE ACQUISITION IN SERVICE ALLIANCES: AN EVENT STUDY APPROACH.

Publication Type:Conference

Source(s):Marketing Management Association Annual Conference Proceedings. Spring2014, p118-118. 1p.

Abstract:This paper extends the theory of the knowledge-based view, and applies it to the concept of inseparability in service firms. Since for service firms, the simultaneous production and consumption of services make the locale of services to be context spec...

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HOW TO START A SCHOLARSHIP PROGRAM.

Publication Type:Conference

Source(s):Marketing Management Association Annual Conference Proceedings. Fall2017, p181-182. 2p.

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IMPACT OF CROSS-FUNCTIONAL TEAM PROJECTS ON STUDENT PERFORMANCE IN FUNCTIONAL COURSES.

Publication Type:Conference

Source(s):Marketing Management Association Annual Conference Proceedings. Fall2016, p116-117. 2p.

Abstract:The article examines the impact of cross-functional team projects on the performance of business students enrolled in functional courses such as marketing, finance and business analytics. Topics discussed include the business launch plan that the stude...

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