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Advanced Search Results For "IMPULSE buying"

1 - 10 of 2,158 results for
 "IMPULSE buying"
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Compensatory consumption during the COVID-19 pandemic: exploring the critical role of nostalgia in sport consumer behaviour.

Publication Type: Academic Journal

Source(s): Journal of Marketing Management. Dec2021, Vol. 37 Issue 17/18, p1736-1763. 28p. 2 Diagrams, 4 Charts.

Abstract: During the COVID-19 pandemic, sport consumers have been deprived of many of their usual fitness activities due to social distancing measures. Individuals accordingly vary in perceptions, emotions, and behaviours regarding the COVID-19 situation. Thus, ...

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Stressful eating indulgence by generation Z: a cognitive conceptual framework of new age consumers' obesity.

Publication Type: Academic Journal

Source(s): European Journal of Marketing. 2022, Vol. 56 Issue 11, p2978-3006. 29p.

Abstract: Purpose: This study aims to delineate the phenomenon of stressful eating within generation Z due to the times they are living in and to extract propositions which elucidate phases of stressful eating within Zers. Design/methodology/approach: Based on r...

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Internal Stimulus Factors as Antecedents of Impulse Buying: Gap Identification and Future Direction.

Publication Type: Academic Journal

Source(s): Vision (09722629). Dec2022, Vol. 26 Issue 4, p423-430. 8p.

Abstract: Impulse buying is an important area of consumer behaviour. The process of impulse buying is influenced by various external, situational, and internal stimulus factors. The extant literature review suggests that various external and situational factors ...

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Influence of Sales Promotion on Impulse Buying: A Dual Process Approach.

Publication Type: Academic Journal

Source(s): Journal of Promotion Management. Nov2022, Vol. 28 Issue 8, p1212-1234. 23p. 3 Charts.

Abstract: This study investigates how sales promotions influence the psychological processing that precedes impulse buying. Applying a dual process theory, we distinguish between Reflective and Impulsive processing pathways. Through a survey study on 470 consume...

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MBDA's Industrial Model and European Defence.

Publication Type: Academic Journal

Source(s): Defence & Peace Economics. Nov2022, Vol. 33 Issue 7, p876-893. 18p.

Authors:

Abstract: Among European arms producers, MBDA represents the most advanced example of industrial integration and cross-border specialisation, thanks to a unique model of French–British centres of competence. However, it constitutes an exception inside the Europe...

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A study of factors influencing online impulsive buying behaviour.

Publication Type: Conference

Source(s): AIP Conference Proceedings. 11/8/2022, Vol. 2481 Issue 1, p1-9. 9p.

Abstract: Impulsive buying over online platform has become a phenomenon to be reckoned with both the buyers and sellers existing over the internet platform. Online impulse buying is without any prior intention and is spontaneous; the spontaneity is aggravated by...

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Exploratory Shopping: Attention Affects In-Store Exploration and Unplanned Purchasing.

Publication Type: Academic Journal

Source(s): Journal of Consumer Research. Jun2021, Vol. 48 Issue 1, p51-76. 26p. 2 Color Photographs, 2 Diagrams, 2 Charts, 4 Graphs.

Abstract: A fundamental function of retailing is to bring products into the view of shoppers, because viewing products can activate forgotten or new needs. Retailers thus employ various strategies to entice shoppers to explore the product assortment and store en...

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What Triggers Travel Spending? The Impact of Prior Spending on Additional Unplanned Purchases.

Publication Type: Academic Journal

Source(s): Journal of Travel Research. Jul2022, Vol. 61 Issue 6, p1378-1390. 13p.

Abstract: This study brings together prior and subsequent unplanned buying behaviors by investigating the large, albeit implicit, effect of the former on the latter in the tourism shopping context. The results of five experiments suggest that prior buying prices...

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The effect of augmented reality in mobile applications on consumers' online impulse purchase intention: The mediating role of perceived value.

Publication Type: Academic Journal

Source(s): Journal of Consumer Behaviour. Jul2022, Vol. 21 Issue 4, p896-908. 13p.

Abstract: The relationship between augmented reality (AR) in mobile applications and consumers' online impulse purchase intention is still at its nascent stage. This study focuses on the cosmetics category under online purchase. Firstly, it examines the relation...

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DETERMINANTS OF IMPULSIVE BUYING BEHAVIOUR AND A MODEL PROPOSAL.

Publication Type: Academic Journal

Source(s): International Journal of Management Economics & Business / Uluslararasi Yönetim Iktisat ve Isletme Dergisi. 2022, Vol. 18 Issue 3, p875-894. 20p.

Abstract: Dürtüsel satınalma, tüketicinin sonuçlarını düşünmeden yaptığı ani, plansız satınalmadır. Günümüzde kredi kartlarının yoğun kullanılması, çevrimiçi alışveriş seçeneklerinin varlığı ve alışveriş merkezi kültürünün yaygınlaşması nedeniyle dürtüsel satına...

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