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Advanced Search Results For "SNEAKER advertising"

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 "SNEAKER advertising"
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PUMA, LE « FLOW » DE L'ÉTÉ. (French)

Publication Type: Periodical

Source(s): Stratégies; 9/24/2020, Issue 2050, p46-47, 4p


Abstract: The article offers information on "The Flow", a music video-like film designed by the Lafourmi agency to accompany the release of the new Puma Future and Puma One crampon sneakers. Topics discussed include the video crowned with the Digital Strategies ...


Publication Type: Periodical

Source(s): Communication Arts. Nov/Dec2019, Vol. 61 Issue 5, p172-179. 8p. 48 Color Photographs.

ASICS SportStyle launches 'Her Heritage' campaign in India with Soha Ali Khan.

Source(s): FRPT - Advertising Snapshot; 12/1/2020, p1-2, 2p

Abstract: The article informs that the international "Her Heritage" campaign featuring actress & author Soha Ali Khan has been launched by ASICS SportStyle in India to announce the launch of the first female-focused release from the firm. It is noted that the ca...

Puma ads fuse retro and innovation using AR and gaming.

Source(s): FRPT - Advertising Snapshot. 3/17/2020, p1-2. 2p.

Abstract: The article discusses that Puma has launched a new campaign in India for its ‘Play On' pack of sneakers, taking retro styling and giving it a modern twist using augmented reality and gaming. It mentions the views of the Debosmita Majumder, head of mark...

Augmented reality sends Ecco's Scinapse sneakers crashing through the wall.

Publication Type: Periodical

Source(s): 4/26/2018, p1-1. 1p. 2 Color Photographs.


Can Nike's Anti-Racism Ads Just Do It in Japan?

Publication Type: Periodical

Source(s): Bloomberg Businessweek; 12/14/2020, Issue 4681, p22-23, 2p, 2 Color Photographs, 2 Black and White Photographs, 1 Graph

Abstract: The article reports on sneaker manufacturer Nike Inc. and its anti-racist advertising in Japan. It mentions the racial minorities in Japan and their treatment, the question of whether social justice advertising will succeed, and the experiences of mino...

A Revolution In the N.B.A.: It’s Gotta Be The Shoes.

Publication Type: News

Source(s): New York Times. 12/13/2018, Vol. 168 Issue 58175, pB9-B10. 2p.

Abstract: The article discusses the sneaker endorsement contract of every top National Basketball Association (N.B.A.) draft pick with shoe companies. Topics mentioned include the selection of Puma by Marvin Bagley III, the foray of New Balance in the rebellion ...

What's in a Name?

Publication Type: Periodical

Source(s): TIME Magazine; 11/5/2012, Vol. 180 Issue 19, p54-55, 2p


Abstract: The article discusses the financial aspects of sports endorsements as of November 2012, focusing on sports apparel firm Adidas AG and its work with professional basketball player Derrick Rose of the Chicago Bulls team. Adidas AG's investment in an adve...


Publication Type: Periodical

Source(s): Adweek. 7/20/2015, Vol. 56 Issue 26, p6-6. 1p. 1 Color Photograph.


Abstract: The article reviews the advertisement titled "Short a Guy" by advertisement agency Wieden + Kennedy, for sneakers from footwear company Nike.

Vans Celebrates Fanatics.

Publication Type: Periodical

Source(s): Footwear Plus; Jun2019, Vol. 29 Issue 5, p8-8, 2/3p