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Likes, Comments, Views: A Content Analysis of Academic Library Instagram Posts.

Publication Type:Academic Journal

Source(s):Information Technology & Libraries. 2020, Vol. 39 Issue 3, p1-15. 15p. 6 Charts.

Abstract:This article presents a content analysis of academic library Instagram accounts at eleven land-grant universities. Previous research has examined personal, corporate, and university use of Instagram, but fewer studies have used this methodology to exam...

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