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Pengaruh E-Service Quality terhadap E-Customer Loyalty melalui E-Customer Satisfaction sebagai Variabel Intervening Pada Aplikasi

Publication Type:Academic Journal

Source(s):Jurnal Manajemen, Vol 13, Iss 1, Pp 133-149 (2022)

Abstract:Online travel agency business sector shows a contradiction that even though e-service quality is still a lot of complaints, it has no effect on e-customer satisfaction. This study aims to analyze the direct effect of E-Service Quality on e-customer loy...

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